ID \\ Monday, October 5, 2009

Good morning, and welcome to this week’s Monday edition of the Innovations Team’s newsletter, ID, or Innovations Digest; our download of what’s happening in the world of Pop-Culture, Technology, Music, Online Video, and Marketing.   As we are continually trying to make this a useful resource for you, please feel free to reach out to us with any feedback.


Your Innovations Team

Pop Culture:

  • Next time you decide to post that “missed encounter” story on Craigslist, it could become a work of art. Sophie Blackall – a Brooklyn based artist, creates very cool drawings around these missed encounters. Currently, she exclusively uses New York City stories, but hopes to expand and see the differences in missed encounters in different cities.
  • Think a 140 characters is just the right amount to share with everyone about what’s going on in your day or how you feel? Ashton Kutcher thinks that’s too much. Who needs 140 characters when you can say EVERYTHING you need just by using a picture of a duck, cow, or fern?  In case you were wondering, we’re Duck right now.

Technology Highlights:

  • It’s official, Google Wave is open as they’ve started handing out the first 100,000 invites. It will be hard to grab one of these invites (especially if you haven’t applied to already), but as it continues to open up, we highly suggest you grab your board and ride that Wave.  Still unsure about what Wave is or will do? This simple and funny video will help you understand it – part of it anyway.
  • “Echo base, I’ve found them. Repeat, I’ve found them,” is something you might start to hear Star Wars geeks on Twitter saying about their friends. Twitter started rolling out parts of its geolocation API, and with its already established and loyal user base, it’s sure to be a game changer.

Marketing Innovation:

  • Disney is doin’ good and reeling you in. The park is giving away a free day’s admission to 1 Million people who complete volunteer work next year. They are working with HandsOn Network to help people choose the organization to volunteer with and record the work to certify the work was done.
  • Maybe you can teach an old dog new tricks. There is a lot more to investigate here, but there’s chatter about print publishers creating the “Hulu of magazines.” “The core of the plan is to create an iTunes-like digital storefront where content can be bundled into subscriptions and delivered to customers on multiple devices.”

Music of the Week:

To keep you in the know we will tap industry tastemakers to help deliver a set of weekly picks. Our resident DJ is Douglas Caballero, the face of music for Current TV.  You can grab the songs that Douglas has picked from the link below.

J.Period & K’NAAN – “Relationships Lay (Dylan Tribute)”
DJ/Producer J.Period and rising Somali-born rapper K’NAAN just dropped this remix project, paying tribute to musical “messengers” Bob Dylan, Bob Marley and Fela Kuti.

Kid Sister – “Right Hand Hi”
Chicago may not have the Olympics, but they do have the gorgeous hip hop hipster rapper Kid Sister. Expect her to climb from just indie cool to mainstream big time in 2010, similar to MIA and Santigold.

Miike Snow – “Animal (Mark Ronson Remix)”
This year’s best indie pop record gets a dub remix treatment by Grammy’s 2008 Producer of The Year: Mark Ronson.

Douglas on Current:
Twitter: dcaballero

Viral of the Week:

  • Miley Cyrus stole the YouTube spotlight last week with 3,019,055 views of her music video “Party in the USA,” as of 6pm on Friday, October 2nd. Keep on rockin’ in the free world, Miley!

Innovations Viral Pick:

  • Young and old, who doesn’t love Sesame Street? Don’t lie, you know you still do. Our old favorite met our new favorite this week when Sesame Street did a parody sketch of Mad Men meant to teach children about emotions – and we love it.

Other Cool Stuff:

This week’s contributors:

Ezra Cooperstein

Marcus Heisser

Brien Downie

Neil Hamel

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